The Foundation You Can Actually Sleep In!
We’ve all been there: a few too many drinks and we forgot to take our makeup off before we fall asleep. Or maybe we’ve been so busy, we just crashed out and forgot. Or, perhaps you’ve been too engrossed in a Netflix series that you’d need surgically removing from your bed in order to get you to take your makeup off. So we go to sleep, pray for the best, dream of waking up with a totally unharmed complexion, and instead wake up to see dry, patchy skin and a bit of a breakout. Obviously, we tell ourselves it’ll never happen again. But it does.
Party girls, busy girls, lazy girls – any girl (or guy) – let me introduce you to a game-changer in your beauty routine: bareMinerals’ Original Foundation SPF 15. This Is Powder put on a special event at the weekend with bareMinerals at Boxpark, Shoreditch, inviting the public down for free shade-matching and mini-makeunder at the Powder Van, using the Original Foundation SPF 15. It was the perfect opportunity to give something different a try!
Before switching to bareMinerals earlier this year, the last time I used a powder foundation was in my early teenage years. And with the industry’s current obsession with dewy-yet-flawless skin, I didn’t think I could easily be converted back to one. But forget all of the negative stereotypes you’ve heard on powder foundation (caked-on finish, mask-like, and ridiculously matte) – bareMineral’s Original Foundation SPF15 has a super lightweight formula, and a luminous, glowy finish, making it a perfect all-rounder. Dust it on lightly for sheer finish, or build up to a fuller coverage for a totally airbrushed look. With 30 true-to-you shades to choose from, you’re guaranteed to find the perfect fit for your skin tone and when I got matched up, the MUA got it spot on first time.
It currently sits as the UK’s number 1 best-selling mineral foundation. Also, being mineral based, it’s so kind to your skin, so if you’re breakout prone like me, or usually wear makeup often for long periods of time, it’s the best way to achieve a natural-looking flawless finish without clogging pores or causing any harm to your skin. It’s essentially like carrying on your skincare routine into your makeup, so that you actually start to see an improved look in your own complexion over time. So this is an absolute bonus for girls like me who sometimes, just sometimes, forget (aka, can’t be bothered) to take off their makeup at the end of the night – because this foundation is so pure you can even sleep in it. My skin tends to get quite dry, but this formula is non-drying and blends into the skin for a creamy, natural finish.
One of the things I find so easy about this foundation is the application – you get instantly flawless coverage by adding a small about of foundation into the lid, swirling the Beautiful Finish Brush to pick up all the product, tapping off the excess and buffing it into your skin. Simply s
Swirl, Tap, Buff®! This means it becomes your instant best friend on a night out, or for quick post-work touch-ups when you’re en route to a date on the tube/bus – plus its handy size and durable brush are easy for stashing in your handbag.
The pop-up itself was hosted in Shoreditch, right next to Boxpark, and I took myself down there for a couple of hours to say hello and help out. There were plenty of MUA’s on hand to shade-match the public, as well as a GIF booth to shoot your final look and see exactly how great the finish really was.
Have you tried bareMineral’s Original Foundation SPF15? Swing on by to your local counter to get your super easy colour match or a little makeunder next time you’re heading out to meet your friends for drinks or a busy evening – it’s the perfect excuse to stay out later and not take your makeup off at the end of the night!
This post was created in collaboration with This Is Powder, bareMinerals, and Wearisma.